Aljomaih Beverages Company

Al Jomaih Beverages Company (ABC) was established in 2014 with franchise rights over the Eastern Province of Saudi Arabia. ABC operates according to an ethos based on three disciplined values: customer centricity, a capable and committed workforce, and disruptive technologies.

With 360^o point of sale visibility, ABC has gained a profound understanding of its customers, and thus adapts its services to expand its customer base by meeting their specific needs and demands. The internal company attitude of “Performance with Purpose” ensures that all employees diligently develop and enhance their capabilities. Along with its state-of-the-art disruptive technologies, ABC’s corporate culture allows it to maintain a competitive edge, enhance efficiency, expand customer services, and build a solid foundation for driving customer growth.

Today, ABC is an award-winning company with several prestigious accolades under its belt in various fields, such as: Best Hydration Performance; Best Base Business Performance; Highest LRB Share Gain; Build Hydration Base Awards; and Saudi Bottler of the Year for over 4 years running. As such, ABC covers the CSD market in its franchise territory, as seen in their success in transforming Aquafina into the top brand in the Eastern Province.